Helpful insights to take away today.

An overview of digital visibility, messaging clarity and enquiry readiness across independent schools.

Get Your Score

scoring and what your score means

How Schools Compare Digitally

As part of our work at the conference, we reviewed schools using a simple, sector-specific digital visibility framework.

Digital Visibility Position

Each school was given a Digital Visibility Position, a relative score that places it against other schools reviewed at the conference, based on how effectively it can be discovered, understood and acted upon by families online.

Digital Visibility Position

Generative Engine Optimisation

A key part of this was GEO (Generative Engine Optimisation), how well schools appear within AI-driven search and recommendation tools that families increasingly rely on when researching and shortlisting schools.

Generative Engine Optimisation

Want to See How Your School Compares?

We’ve created individual snapshots showing how schools compare against the wider sector, including specific opportunities for improvement.

Get My School’s Snapshot

Want to See How Your School Compares?

We’ve created individual snapshots showing how schools compare against the wider sector, including specific opportunities for improvement.

Get My School’s Snapshot

Want to See How Your School Compares?

We’ve created individual snapshots showing how schools compare against the wider sector, including specific opportunities for improvement.

Get My School’s Snapshot